New project 5 Bulto Package Design

Hello guys, so since i was requested to change my project 5 The Blue eye Giant poem last week during class, i have decided to changed it to a project that i currently finishing for my packaged design class. We were ask to created a Branding for an apparel company, it could be any product and rebrand it in a clever way. In the final we should have to present a logo, a product bag and a product Tag and finally a mock up of a website.

My product company is a backpack company and it called Bulto backpack.co. Bulto stand for Bag in spanish. The target audience are ages between 16-35. I show to do a scripted logo, because when i searching the competitors  most of them had scripted logo, but most of their logo where unreadable and to long. I went with great looking image of  the lake and the trees and the mounting to show the audience that the bag could support the terrain. Finally i went with minimalis  color to show the cleanness of the product.