I updated the typeface, I wanted to keep it similar but not as heavy. I feel better about the typeface but i'm still looking to replace it with something else, possibly. As for the color, this is working a lot better than the browns, but i'm wondering if I should have gone more blue.


I think the green color palate works much better than the brown and I feel that it really brings forth the rays in the back. If you wanted to go more blue I think it would work too if you keep it along the same saturation as this green, something like a deep teal? I think the colors inside the fingerprint are good at expressing a unified feel - that we are all the same in just different places so I think those should stay that color.
ReplyDeletei feel that this looks better in green i like the changes you have made it stands out a lot more then the brown one so good job. i would still play with the "separation" typeface to me it feels a little to plain or weirdly placed, i don't know but maybe try playing with it a bit more
ReplyDeleteDefinitely the green! But maybe instead of having "separation" on a line by itself you can move "no" down as well so "no separation" is read all together instead of... separately :) I think that will tie the message together a bit more because they will automatically read that and see the thumb print and immediately know the message has to do with the two being one.
ReplyDeleteI think the quote on the bottom may balance the ad more and give the bottom a bit more weight if you let it just be one line as well!